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Top 9 Souvenirs to Buy in Japan

If you visit Japan, you are going to want to pick up a few mementoes to remember it by. Luckily, the country is well equipped; Japanese souvenirs are very diverse. The items that you will find in Japan are really unique and interesting, for example: sake, matcha, sweets.

It is always good to know the significance behind each of the items you plan on purchasing as they become more meaningful gifts. To get you inspired and to know what to keep an eye out for when you are souvenir shopping in Japan, below are some tips for the top souvenirs.


  • Japan’s shelves are stacked with a vast array of sweets and snacks, all of which make perfect Japanese souvenirs.
  • For the best Japanese tea, look no further than matcha.
  • Traditional crafts are the best souvenirs from a trip to Japan.

Popular Souvenirs of Japan

Most people look for souvenirs that would remind them of their trip. When it comes to Japanese souvenirs, the list is endless, really! From anything Pokémon and Hello Kitty to electronics and unique crafted items, or beauty products, Japan has something for everyone.

1. Tsuko-Tegata

A tsuko-tegata or “wooden passport” represents an ancient custom in Japan. This “passport” was used during the Edo period. When a person traveled, they had to possess a symbol of authorization from the warlords of the various regions.

Today, tsuko-tegata can be found at various temples, shrines and hot spring resorts; they are a symbol or “proof” that you have visited certain places. They have a bell and braided string attached. This will be a meaningful souvenir for the older generation.

2. Lucky Charms

Today there are omamori for almost everything you can think of, from the more traditional kinds, such as prosperity and happiness, to more modern variations like for safe driving and cyber-security! Omamori can come in the form of small silk bags with a prayer inside. You can find omamori at various shrines, temples and shopping arcades throughout Japan.

3. Chopsticks

4. Japanese Sweets

Each region and prefecture of Japan takes pride in their very own unique snacks and sweet treats. For example, Miyazaki prefecture is known for its delicious red bean and fruit rice cakes, and Osaka for its Kuidaore Taro Pudding. Wherever you go, make sure to bring some of these Japanese sweets back home.

5. Matcha (Green Tea)

6. Sake

There are some health benefits to drinking Japanese sake in moderation. It is believed that Sake reduces the risk of having cancer, prevents osteoporosis, diabetes, high blood pressure, and even makes your skin become white and moisturized! Sake is the best souvenir for health-enthusiasts.

7. Yukata

Yukata is a type of kimono that is usually made with thin cotton and worn when sleeping, or outside during the summer. Yukata are generally not that expensive and can be put on quite easily, which makes them ideal as a souvenir.

8. Japanese Pottery and Porcelain

As one of the country’s oldest art forms, Japanese pottery is distinguished by two aesthetic traditions. One is very simple and roughly finished pottery in earth color. The other is highly finished and brightly colored porcelain, with complex and balanced decorations.

9. Toys


Explore Japanese Souvenirs with Asia Highlights

Buying a souvenir from Japan for your family and friends is a must, but to find them can be stressful and depressing if you are not familiar with the area and the language! Travel with Asia Highlights and we will help you to find the most desired souvenirs for you and your loved ones. Please drop us an email if you have any further questions.

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