2021/2022 Travel with confidence during the pandemic
2,000+ clients traveled Asia with us in 2020/21, among whom 96% are satisfied.
The world is ready to welcome you back. We're only a click away. Enjoy our most generous booking policy for a worry-free travel during pandemic: You enjoy 100% refund of any payments made to China Highlights prior to 3 weeks before departure (detail⇒).
2020 Provide travel service in Caucasus and Central Asia
The Caucasus and Central Asia consists of eight independent countries: Azerbaijan, Georgia, and Armenia in the Caucasus and Kyrgyzstan, Kazakhstan, Tajikistan, Uzbekistan, and Turkmenistan in Central Asia. Asia Highlights is able to provide private tailor-made travel for you to admire the landscapes, the culture and the history along the Ancient Silk Road.
2019 The beautiful journey continues
Over 50 cities in China, Southeast Asia and North Asia have China Highlights offices or contracted partners; over 120 staff serve at the Guilin headquarters: among them 27 have served over 10 years, as well we have staff from England, Ireland, Italy, New Zealand, Russia and the US.
2018 Our service extended to India
More contacts and stronger relationship has been built in the Indian region. Asia Highlights is able to provide private service in India and its neighboring countries.
2017 Provide travel service in Japan
Asia Highlights sent its first group to Japan in early 2017. After that Japan has become a steadily growing popular destination.
2016 Asia Highlights is born
The company launched its website www.asiahighlights.com along with the Asia Highlights Team, providing personalized tailor-made travel services in Southeast Asia – Cambodia, Laos, Myanmar, Thailand, and Vietnam.
2015 China Highlights becomes independent
China Highlights International Travel Service Co. Ltd is born and is no longer a department of CITS Guilin. The company becomes the largest China-based travel agent for foreign customers, serving over 10,000 satisfied custmers each year (45,000 in 2015).
2014 Recommended by international media
BBC Travel, USA Today, Viator, and About.com recommend China Highlights as the company grows.
2013 China Train Tickets Booking App is released
We release China Train Tickets Booking App in English, helping travelers book their train tickets in China. We launche the policy "Absolutely No Shopping, No Detours, No Factories", making it the first Chinese travel company to purge "commission tours".
2012 Certificate of Excellence award from TA
We receive our first Certificate of Excellence award from TripAdvisor. China Highlights is the first Chinese travel company listed on TripAdvisor and we have over 1,000 positive reviews.
2011 Expansion to Russian and Italian markets
China Highlights continues to expand to Russia and Italy, with the launch of its Russian website www.chinahighlights.ru and Italian website www.viaggio-in-china.it.
2010 CNN recommends
CNN recommends us in its article. Our mother company CITS celebrates its 50th anniversary.
2009 Expansion to Spanish markets
We launch the Spanish website (www.viaje-a-china.com). NBA star Andrew Bynum visits Guilin with China Highlights.
2008 Expansions to French markets
The French website www.voyageschine.com goes online. Service Values and Vision of China Highlights are settled.
2007 Paypal Awards
We win Paypal Awards. China Highlights becomes the biggest Paypal client in China's travel market. We begin to support a local volunteer association. The Prime Minister of Nepal travels with China Highlights.
2006 Customer Care Team established
The Customer Care Team is officially established, to guarantee high-level service.
2004 A third update to the English website
A third, updated, version of the English website goes online.
2003 Expansion to German and Japanese markets
China Highlights expands into German and Japanese markets by launching its German website (www.chinarundreisen.com) and Japanese website (www.arachina.com).
2002 The English website's first upgrade
The website receives its first upgrade, greatly improving usability. A Customer Service section is added and the Hotel-Reservation business starts.
1998 China Highlights is born
Victor Shu, founder and CEO, launches the China Highlights English website (www.chinahighlights.com), as part of CITS Guilin. It is one of the first travel websites in China, specializing in tailor-made tours to China. An Israeli becomes the first website customer.
Alisa was a great listener to all the things we wanted to incorporate into our trip. We discussed everything throughly, and when I had questions, she had answers the next day. I really appreciate her responsiveness and detail with me. I feel like we are in the best hands with Alisa and Asia Highlights.
MoreVery great experience our driver D was never late and always had waters and a cold towel for us and our tour guide Som was very informative and had amazing English I recommend them both highly for anyone else traveling
MoreOur recent time spent in Siem Reap was made even more memorable by our expert guide, Som Piseth. Som was knowledgeable, attentive, flexible and super helpful - we learnt so much about Siem Reap and Cambodia in our 3 days with him. His English was excellent and his knowledge of, and pride in, his country was outstanding. We would highly recommend Som for anyone wanting an excellent guide in Siem Reap!
MoreOur first tour guide in Bangkok, Marie, was great to tour around with. She was extremely friendly and knowledgeable and spoke wonderful English. Our next stop in Chang Mai we were greeted by our new tour guide, Rafael. He too was extremely friendly and knowledgeable and spoke wonderful English. He made it feel as if we were traveling around with a long time friend. Every time we arrived at a new destination, we were greeted at the airport by someone with a sign with our name making our travels easy. I would definitely recommend Asia Highlights to anyone looking for a well planned trip of a lifetime!
MoreThe tour guides were all knowledgeable and accommodating, especially Mayuree in Bangkok- absolutely wonderful. We felt taken care of and every step of the way was catered to our needs.
MoreAsia highlights organized a private tour with our requests. Everything was perfect ?? the driver Tom and the guide Ying were always on time with a smile in their face. Always willing to help and make our trip perfect. Bangkok is a very hot city so we minimized the time outside. The driver always had cold towels for us in the van and cold beverages.
MoreWe loved Chiang Mai and Susie did a great job showing us several temples, taking many pictures of us with the elephants at the sanctuary (a definite highlight of the entire trip!), and making sure we were well fed, which became a running joke between us.We had a very relaxing few days in Phuket enjoying the beautiful beaches. Kai was great, answering all of our questions and giving us a nice tour of the old town. The all-day speedboat tour of the Phi Phi islands started off a little shaky as the sea was quite rough so if you’re at all uncomfortable bouncing around in a speedboat, you might want to skip that tour. Things did calm down as the day went on and some of the areas they took us to for swimming, snorkeling, etc were really beautiful. A couple of the islands were too crowded with people.
MoreWhat a Wonderful Trip! We booked with Sharon and our trip was great - guides were waiting for us at each stop, and they were all very nice and helpful. I cannot stress how amazing the guides were - they made the trip.
MoreIf you are traveling to Bangkhok you need to request Victor. He made our trip amazing! My family completed bucket list items with his guidance. He knew exactly how to get us places, kept us on time, made us feel safe, educated us on history, spoke excellent English and was genuinely a nice man! Everyone we encountered was awesome- but Victor is the reason for my 5 star review!
MoreThank you Alisa for helping us plan a wonderful trip to Thailand. We had a great time. The tour guides were wonderful as were the hotels you booked for us. We will definitely contact you to plan our next trip
MoreYing was the best. She was really knowledgeable and kind. Thank you Ying for wonderful experience in Thailand!
MoreWhy Asia Highlights (10,000+ reviews & 98.8% 5-star rating)
- Save Your Time:
- Less research, more enjoyment!
- Real-time 1V1 expert planning
- Maximize Your Flexibility:
- Personal local guide and ride
- Explore at your own pace
- Celebrate Your Journeys:
- Specially-crafted family adventures
- Celebrate milestones with style!
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At Asia Highlights, we create your kind of journey — your dates, your destinations, at your pace. You can have any trip tailor made for your travel.